How can an overseas landlord furnish their London property remotely and stress-free?

In today’s competitive rental market, how your property looks really counts. Tenants are much more likely to be drawn to homes that are stylish, welcoming, and ready to move into. A recent report on London’s property market found that professionally furnished homes tend to rent out faster and bring in higher rental yields than unfurnished or poorly furnished ones. Rightmove’s 2024 study revealed that rental properties in London with quality furnishings let 30% faster and achieved a 10% higher monthly rent compared to those without.

Furnishing your property can be easy, whether you want to rent, live in, or sell it. It doesn’t have to be stressful. Learn how the majority of successful overseas landlords in Singapore give their rental property that professional, polished look—without even setting foot in London?

Step 1: Understanding London’s rental market

It’s important to know what tenants are looking for when furnishing a rental property well. In London, tenants prefer clear, modern, minimalist styles that are both visually appealing and practical. A recent survey found that 72% of tenants said they’d be more likely to rent a home furnished with stylish, high-quality furniture.

Stylish and functional furniture contributes to creating a space where tenants can envision themselves living comfortably for an extended period. Whether they’re young professionals, families, students or expats, the right furnishings can truly enhance a property and make it much more attractive.

For overseas landlords, staying ahead of these changing expectations is crucial. A well-furnished property with thoughtful décor and a practical layout looks excellent and helps your rental stand out, draw in the right tenants quickly, and secure better rental income.

Understanding your tenants’ needs –

• Furniture suited for compact spaces
• A neutral, modern aesthetic
• Storage space
• Functional layouts for living and working
• Durable furniture that’s easy to maintain

By understanding what tenants want, landlords can furnish more strategically and boost their rental property’s market appeal.

Step 2: To choose the right furnishing for your property

You shouldn’t rely solely on guesswork when furnishing your property. A well-crafted furnishing package significantly enhances the appeal of your property. Whether it’s a one-bedroom unit in the city centre or a large family home in the suburbs, the right furniture package should reflect the property’s size, target demographics, and rental goals.

This is where trusted furnishing partner InStyle Direct steps in. With a proven track record of working with overseas investors, landlords, developers, and homeowners, they offer design-driven furnishing solutions that are cost-effective, durable, and stylish. Their furnishing strategy is impactful yet clear – ‘to create a high-end finish that enhances rental appeal, reduces void periods, and maximises rental yields.’

Their contemporary packages are designed with longevity and tenant satisfaction in mind. They offer various colour schemes and styles that fit every budget. The collections offer a refined alternative to generic high-street options, from in-house manufactured soft furnishings and window dressings to carefully coordinated furniture.

Step 3: Working with a professional furnishing service

As an overseas landlord, you might struggle to envision how you could potentially furnish your property from 1000 miles away. The good news is that our furnishing partner offers a hassle-free, one-stop furnishing solution specifically designed for London landlords in Singapore. Everything’s taken care of for you—right from design advice and sourcing to delivery, waste removal and styling. There’s no need to micromanage a thing; it all happens seamlessly and remotely.

Our furnishing partner’s recent work for an overseas client at Royal Eden Docks is a testament to it. They furnished 4 properties, and all 4 units were let within 4 days of them being furnished. All the work was done while the client was overseas. Our furnishing partner took complete control of the project from start to finish and delivered the result that the client wanted.

Step 4: Coordinating setup and final touches

The final step is all about flawless execution. With our trusted furnishing partner by our side, everything is done to perfection. Landlords enjoy the benefits of free delivery, installation, and styling, ensuring their property is ready to rent in no time. The results are precise – 85% of properties are let within a week of installation, and fewer than 1% of furniture packs are returned in the first year.

Every aspect of your furnishing, from soft furnishings to window dressings, is carefully chosen to appeal to the most discerning tenants, so landlords can relax, knowing their investment is in expert hands.

Whether you’re looking to minimise void periods, increase tenant satisfaction, or simplify property management, investing in the right furnishing service is a smart choice. By understanding the local market, opting for a furnishing package, and teaming up with a professional service, you can set your property up for success—without needing to hop on a plane.

A rental property’s furnishing isn’t just about looking good—it’s a valuable asset that works for you. And we know just how to make that happen. Get in touch with our local office to learn more.